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For Cluster Marketing Manager Marcia Meier, this is the enrichment of architecture with high-quality light. More fascinating facts about our Swiss colleague can be read here.
As Marketing Manager, I am responsible for the Swiss market and, under the management of Markus Elmer, I also bear responsibility for marketing in Austria and Italy. My job is to provide the best possible support for sales. Sales promotion is interpreted differently in the three markets. That's why it's important to know and understand the differences.
111 years ago, I would have been a dressmaker and made such fancy dresses for the women of the upper class until I became famous. A dressmaker needs creative as well as fancy ideas and there I also see a parallel to my job in marketing at TRILUX, because creativity is also very important in my job.
I am a fan of style and harmony. The world of architecture has fascinated me for a long time. When this is enriched with high-quality light, you realize what "good light" is. If the light harmonizes aesthetically with the overall picture and contributes to well-being in such a way that you hardly notice it consciously, then in my opinion it has succeeded. It is particularly appealing when decorative light can be used to create the perfect accent, rounding off the room concept holistically. The project business offers the opportunity to experience this variety of good light and is therefore so exciting.
My most memorable "Where there is light, there is life" moment was in 2020 during the Monte Rosa Tour in the Valais Alps. Within a week, I climbed seven peaks over 4,000 meters. Every morning I started early from the hut, with headlamps on my head. I walked slowly across the hard and cold glacier towards the summit, feeling the cold wind. The higher I got, the brighter it became. Finally, the sun slowly rose above the summit and touched my face with its first sunbeam - this moment will stay forever. It became warmer and new energy rose up in me. In the middle of summer, above the clouds at 4,000 meters, it was like another world and an unforgettable moment that taught me that the beauty of nature is incomparable and that light can definitely increase emotions and well-being.
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